Finding the best website builder for creatives in 2025 requires more than just flashy templates; it demands the right mix of creative freedom, usability, and performance. Wix, Webflow, and WordPress are leading contenders, offering powerful toolsets for designers, illustrators, photographers, and content creators looking to build a compelling digital presence.
Each platform approaches design control, customization, and site speed differently.
Wix offers a drag-and-drop interface perfect for fast launches.
Webflow caters to users who crave pixel-level precision without diving into heavy coding.
WordPress, on the other hand, thrives on extensibility with thousands of plugins and themes for deep functionality.
Selecting the right builder depends on your priorities – creative control, SEO performance, or scalability. In this guide, you’ll explore how each platform serves the creative community, helping you make an informed decision for your brand or portfolio.
Table of Contents
- What is Wix?
- What is Webflow?
- What is WordPress?
- Wix vs Webflow vs WordPress: Pricing
- Wix vs Webflow vs WordPress: Templates
- Wix vs Webflow vs WordPress: Features
- Wix vs Webflow vs WordPress: Security
- Wix vs Webflow vs WordPress: Performance
- Wix vs Webflow vs WordPress: Customer Support
- Wix vs Webflow vs WordPress: Comparison Table
1. What is Wix?
Wix is a cloud-based website builder designed to help users create professional websites without needing to write any code. Built with a focus on ease of use and creative freedom, Wix offers a drag-and-drop editor, pre-designed templates, and a wide range of tools for customizing layouts, fonts, animations, and more.
Launched in 2006, the platform has grown to support millions of users worldwide – from freelancers and small businesses to artists and online stores. In addition to design tools, Wix includes built-in features for eCommerce, SEO, blogging, social media integration, and mobile optimization.
With its user interface is friendly and all-in-one functionality, Wix is a go-to solution for creatives who want to launch quickly and maintain full control over their visual identity.
Pros:
✔ User-Friendly Interface: The drag-and-drop builder makes it easy for beginners to design stunning websites with no coding required.
✔ Creative Design Flexibility: Offers hundreds of customizable templates, animations, and layout options for full visual control.
✔ Built-In Features: Includes eCommerce tools, SEO settings, blogging options, and marketing integrations all in one platform.
✔ App Market Access: Expand functionality with a vast range of apps and add-ons tailored for different industries.
✔ Reliable Hosting: Comes with free hosting, SSL security, and automatic updates, so users don’t need external services.
Cons:
❌ Limited Scalability: Not ideal for large-scale projects or websites that expect complex backend functionality.
❌ Template Lock-In: Once your site is published, switching to another template requires rebuilding the design manually.
❌ Performance Limitations: Sites with heavy content may experience slower loading times compared to lighter platforms.
❌ Advanced Customization Barriers: Developers may find the platform restrictive for adding complex custom code.
❌ Pricing Tiers Add Up: Premium features like eCommerce, custom domains, and analytics come at additional monthly costs.
2. What is Webflow?
Webflow is a professional website builder and visual development platform that allows designers, developers, and creatives to build fully responsive websites without writing backend code. Launched in 2013, it bridges the gap between design freedom and front-end development by offering a powerful visual editor that generates clean HTML, CSS, and JavaScript.
Unlike traditional builders, Webflow gives users the flexibility to craft complex layouts, animations, and interactions – all while maintaining pixel-perfect precision. It’s an ideal tool for those who want full control over website structure, styling, and responsive behavior without relying on templates or rigid frameworks.
Built-in features include CMS capabilities, eCommerce tools, SEO settings, hosting, and integrations with tools like Zapier and Google Analytics. For creatives looking to design and launch custom websites with professional-grade polish, Webflow delivers unmatched versatility in a visual-first workflow.
Pros:
✔ Full Design Control: Offers unmatched visual design flexibility, enabling pixel-perfect layouts without needing code.
✔ Clean, Production-Ready Code: Exports semantic HTML, CSS, and JavaScript, ideal for developers and SEO-conscious users.
✔ Built-In CMS: Features a powerful, flexible Content Management System perfect for blogs, portfolios, and dynamic content.
✔ Advanced Interactions & Animations: Create smooth scroll effects, hover states, and custom animations visually.
✔ SEO Tools Included: Native support for meta tags, clean URLs, 301 redirects, and Open Graph settings.
Cons:
❌ Steep Learning Curve: Beginners may find the interface complex compared to simpler platforms like Wix.
❌ No Native Multilingual Support: Requires third-party tools or workarounds for creating multi-language websites.
❌ Pricing Can Be High: While powerful, Webflow’s site plans, CMS pricing, and eCommerce tiers add up quickly.
❌ Limited Plugin Ecosystem: Lacks an app store like Wix or WordPress, making some integrations more manual.
❌ No Direct Phone Support: Customer service is limited to email and forums, which may slow down urgent resolutions.
3. What is WordPress?
WordPress is the world’s most popular open-source content management system (CMS), powering over 40% of all websites globally. Originally launched in 2003 as a blogging platform, it has evolved into a highly flexible tool for building everything from personal blogs to enterprise-level eCommerce stores.
At its core, WordPress allows users to create, manage, and publish content with ease, thanks to its user-friendly dashboard, theme customization, and plugin ecosystem. Unlike drag-and-drop website builders, WordPress offers full control over your website’s functionality, design, and scalability.
Used by developers, creatives, and business owners alike, it supports thousands of free and premium themes, over 60,000 plugins, and integrations with tools like WooCommerce, Yoast SEO, and Elementor.
Pros:
✔ Highly Customizable: With thousands of themes and plugins, WordPress allows full control over your site’s design and features.
✔ Open Source and Free: The core software is completely free to use, making it cost-effective for startups and personal projects.
✔ Strong SEO Capabilities: Tools like Yoast SEO and Rank Math help users optimize content and structure for better search visibility.
✔ Scalable and Flexible: Ideal for small blogs or massive enterprise websites, WordPress grows with your needs.
✔ Large Support Community: Backed by a global network of developers, forums, and tutorials for ongoing help and learning.
Cons:
❌ Requires Ongoing Maintenance: You’ll need to manage updates, backups, and security patches manually or via plugins.
❌ Can Be Overwhelming for Beginners: The sheer number of options and settings may confuse users without technical experience.
❌ Performance Depends on Hosting: A slow or poorly optimized host can lead to long load times and poor user experience.
❌ Security Risks from Plugins: Installing too many third-party plugins, or outdated ones, can expose your site to vulnerabilities.
❌ No Official Support Team: While community-driven help is available, there’s no centralized customer support for urgent issues.
4. Wix vs Webflow vs WordPress: Pricing
Wix Pricing
| Aspects | Free | Light | Core | Business | Business Elite |
| Monthly Billed | $0 | $24 | $36 | $43 | $172 |
| Annual Billed | $0 | $17 | $29 | $36 | $159 |
| Custom Domain | ❌ | ✔ | ✔ | ✔ | ✔ |
| Storage | 500 MB | 2 GB | 50 GB | 100 GB | Unlimited |
| Payment Methods | — | PayPal, Stripe, Wix Payments | PayPal, Stripe, Wix Payments | PayPal, Stripe, Wix Payments | PayPal, Stripe, Wix Payments |
| Transaction Fees | 2.9% + 0.30% | 2.9% + 0.30% | 2.9% + 0.30% | 2.9% + 0.30% | 2.9% + 0.30% |
Webflow Pricing
General:
| Aspects | Free | Basic | CMS | Business | Enterprise |
| Monthly Billed | $0 | $18 | $29 | $49 | Custom |
| Annual Billed | $0 | $14 | $23 | $39 | Custom |
| Custom Domain | ❌ | ✔ | ✔ | ✔ | Custom |
| Storage | 1 GB | 10 GB | 50 GB | Various Cost | Custom |
| Payment Methods | Stripe, PayPal | Stripe, PayPal | Stripe, PayPal | Stripe, PayPal | Custom |
| Transaction Fees | 0% | 0% | 0% | 0% | Custom |
Ecommerce:
| Aspects | Standard | Plus | Advanced |
| Monthly Billed | $42 | $84 | $235 |
| Annual Billed | $29 | $74 | $212 |
| Custom Domain | ❌ | ✔ | ✔ |
| Storage | 200 GB | 400 GB | 400 GB |
| Payment Methods | Stripe, PayPal | Stripe, PayPal | Stripe, PayPal |
| Transaction Fees | 2% | 0% | 0% |
WordPress Pricing
| Aspects | Free | Personal | Premium | Business | eCommerce | Enterprise |
| Monthly Billed | $0 | $4 | $8 | $25 | $45 | Custom |
| Annual Billed | $0 | $3.33 | $6.67 | $20 | $40 | Custom |
| Custom Domain | ❌ | ✔ | ✔ | ✔ | ✔ | ✔ |
| Storage | 3 GB | 6 GB | 13 GB | 200 GB | 200 GB | 200 GB+ |
| Payment Methods | — | Credit Cards | Credit Cards | Credit Cards, PayPal | Credit Cards, PayPal | Credit Cards, PayPal |
| Transaction Fees | — | 0% | 0% | 0% | 2.9% + $0.30 | Custom |
5. Wix vs Webflow vs WordPress: Templates
Wix Templates
Wix templates provide a wide variety of professionally crafted designs for creatives, small businesses, and entrepreneurs across countless industries. Each layout is thoughtfully built to help users launch a site that looks polished and purposeful from the start.
Every template is mobile-responsive, ensuring that your site looks great and functions smoothly on desktops, tablets, and smartphones.
Designed for flexibility, Wix templates make it easy to adapt your site to evolving brand or business needs.
Best Wix Templates:
- Creative Portfolio – Ideal for photographers, designers, and visual artists to display their best work.
- Health & Wellness – Suited for nutritionists, yoga instructors, and wellness brands offering services or courses.
- Business Hub – A smart choice for consultants, corporate sites, and service-based companies.
- Tech Innovator – Built for startups, SaaS companies, and digital product creators.
- Online Boutique – Perfect for fashion stores, handmade goods, or any small eCommerce business.
Webflow Templates
Webflow templates offer a curated collection of professional, responsive designs crafted for modern creators, businesses, and startups. Each template is built with a clean structure, performance in mind, and flexibility to scale as your needs grow.
All templates are fully mobile-responsive, delivering an optimized experience across desktops, tablets, and smartphones – right out of the box.
Created for versatility, Webflow templates empower designers, marketers, and entrepreneurs to build sites that look custom without starting from scratch.
Best Webflow Templates:
- Folio Studio – A modern portfolio template for freelancers, agencies, and digital creators.
- Wellness Co. – Built for health coaches, nutritionists, and wellness professionals showcasing services.
- LaunchPad – Perfect for startups, SaaS companies, and tech innovators launching new products.
- Craft Commerce – A bold eCommerce template for handmade brands, boutiques, and lifestyle stores.
- ConsultFlow – Designed for consultants, agencies, and business services needing a sleek and professional site.
WordPress Template
WordPress templates (commonly called themes) provide a massive range of professionally built layouts for nearly every niche – from personal blogs to high-converting business websites. With thousands of free and premium options available, users can easily find a theme that fits their brand and goals.
All modern themes are mobile-responsive, ensuring seamless performance and clean visuals across desktops, tablets, and smartphones without additional tweaking.
Crafted for scalability and flexibility, WordPress templates can evolve with your needs as your content or business grows.
Best WordPress Templates:
- Astra – A fast, lightweight theme perfect for blogs, businesses, and online stores with deep customization.
- OceanWP – Ideal for freelancers, eCommerce sites, and agencies seeking clean, modern layouts.
- Hestia Pro – A stylish, one-page template for startups, app launches, or creative agencies.
- Neve – A flexible and mobile-first theme built for portfolios, personal brands, and local services.
- Kadence – Great for online stores, educators, and coaches, offering speed and Gutenberg compatibility.
6. Wix vs Webflow vs WordPress: Features
Wix Features
Wix delivers a feature-rich platform that balances simplicity with creative flexibility, making it ideal for beginners and non-coders. From design freedom to integrated business tools, it equips users with everything they need to launch and manage a professional site.
Its drag-and-drop builder gives users control over page layout, fonts, colors, and animations—without ever touching code.
The platform includes everything from SEO tools, eCommerce options, and marketing integrations, to booking systems, blogging, and app extensions through the Wix App Market.
Top Wix Features:
- Drag-and-Drop Editor – Fully visual editing for effortless site building with no technical skills needed.
- Wix ADI (Artificial Design Intelligence) – Instantly generates a website based on your answers and business type.
- Velo by Wix – A developer-friendly environment to build custom applications and dynamic site behavior.
- Wix App Market – Integrate features like forms, chat, bookings, and marketing tools via installable apps.
- SEO Wizard – Step-by-step optimization tools for metadata, mobile friendliness, and search engine visibility.
Webflow Features
Webflow offers a powerful suite of features that bridges the gap between designers and developers, giving you complete control over both design and functionality. It’s ideal for creatives who need professional results without relying on templates or third-party tools.
The visual editor lets users build complex layouts, responsive designs, and animated interactions – all while automatically generating clean HTML, CSS, and JavaScript behind the scenes.
Perfect for custom, design-driven projects, Webflow gives professionals the tools to bring bold ideas to life.
Top Webflow Features:
- Visual Designer – Drag-and-drop control paired with pixel-precision layout editing for maximum creative freedom.
- Webflow CMS – Build and manage dynamic content collections with flexible fields and templates.
- Advanced Interactions – Create smooth animations, scroll effects, and page transitions without plugins.
- Built-in Hosting – Fast, secure hosting with global CDN, SSL, and zero maintenance.
- SEO Controls – Full access to custom metadata, Open Graph settings, schema markup, and 301 redirects.
WordPress Features
WordPress stands out as a flexible, open-source platform that powers everything from simple blogs to complex enterprise websites. Its modular system of themes and plugins allows users to create highly tailored experiences across nearly any use case.
Unlike most site builders, WordPress gives you complete access to your site’s backend, offering full control over functionality, performance, and scalability.
Its community-driven ecosystem continues to grow, giving you access to constant improvements and support resources.
Top WordPress Features:
- Theme & Plugin Ecosystem – Access over 60,000 free plugins and thousands of themes for endless customization.
- Full CMS Capabilities – Easily manage pages, posts, categories, media, and user roles from the admin dashboard.
- WooCommerce Integration – Add eCommerce functionality with inventory, payments, shipping, and analytics tools.
- Block Editor (Gutenberg) – Build visually using blocks for text, media, and layout with drag-and-drop ease.
- Advanced SEO Plugins – Use tools like Yoast SEO or Rank Math to fine-tune search visibility and content optimization.
7. Wix vs Webflow vs WordPress: Security
Wix Security
Wix offers robust built-in security features that protect websites from threats without requiring technical setup from the user. It handles hosting, updates, and infrastructure maintenance, ensuring your site remains stable and secure around the clock.
Every Wix site comes with a free SSL certificate, which encrypts data between your site and its visitors to build trust and safeguard personal information.
This hands-off security approach is ideal for users who want peace of mind without managing firewalls or manual backups.
Key Wix Security Features:
- Free SSL Certificate – Ensures encrypted, secure connections for all users.
- 24/7 Threat Monitoring – Constant background scanning protects against malware and suspicious activity.
- Automatic Updates – Security patches and improvements are rolled out automatically.
- DDoS Protection – Built-in systems defend against traffic-based attacks.
- PCI DSS Compliance – Ensures secure handling of online payments and sensitive customer data.
Webflow Security
Webflow offers an enterprise-grade security infrastructure designed to protect every site hosted on its platform. All hosting is managed on Amazon Web Services (AWS), providing a reliable and scalable foundation trusted by major organizations.
Every site includes a free SSL certificate, ensuring encrypted connections and increased trust with visitors.
This hands-off security model suits freelancers, agencies, and teams that prioritize safety without managing their own servers.
Key Webflow Security Features:
- AWS Hosting Infrastructure – Backed by Amazon’s secure cloud environment for maximum stability.
- SSL by Default – Encrypts all site traffic and boosts SEO rankings automatically.
- DDoS Mitigation – Protects against distributed denial-of-service attacks in real-time.
- Granular Access Controls – Assign roles and limit access across team members or clients.
- Automated Backups & Versioning – Restore previous site versions in just a few clicks if needed.
WordPress Security
WordPress offers strong security potential, but it depends heavily on how the website is set up, managed, and maintained. As an open-source platform, security is a shared responsibility between the user, hosting provider, and plugin/theme developers.
Core WordPress software is regularly updated with security patches, and trusted plugins like Wordfence, Sucuri, or iThemes Security offer advanced protection.
This level of control makes WordPress appealing to developers and experienced users – but beginners may find it demanding without technical support.
Key WordPress Security Features:
- Security Plugins – Tools like Wordfence and Sucuri add firewalls, malware scanning, and login protection.
- Manual & Automatic Updates – Keep the core software, plugins, and themes secure with regular updates.
- Two-Factor Authentication (2FA) – Add an extra layer of login protection through various plugins.
- User Role Management – Assign user roles with specific permissions to control access.
- SSL & Hosting-Based Security – Use secure hosts that offer SSL, DDoS protection, and daily backups.
8. Wix vs Webflow vs WordPress: Performance
Wix Performance
Wix is designed to deliver solid website performance without the need for technical setup. Its cloud-based infrastructure and automatic optimizations ensure that even first-time users can achieve a reliable and fast-loading site.
The platform uses a global Content Delivery Network (CDN) to distribute your content closer to your visitors, reducing latency and improving page load times.
For small businesses and creators who value convenience over manual performance tuning, Wix offers a dependable balance of speed and simplicity.
Key Wix Performance Features:
- Global CDN – Speeds up content delivery by serving site assets from the closest server locations.
- Automatic Caching – Improves repeat load times without user intervention.
- Image Compression – Optimizes visuals to maintain quality while improving speed.
- Lazy Loading – Defers loading of off-screen elements for faster initial display.
- Server-Side Rendering (SSR) – Renders content faster to improve performance and SEO.
Webflow Performance
Webflow delivers exceptional performance out of the box, combining clean code generation with enterprise-grade infrastructure. Sites hosted on Webflow benefit from Amazon Web Services (AWS) and Fastly CDN, ensuring global speed and reliability.
Every project is automatically optimized with minified code, compressed assets, and built-in caching, significantly reducing load times.
This performance-first approach makes Webflow a powerful choice for designers and businesses that need fast-loading, professional-grade websites.
Key Webflow Performance Features:
- AWS + Fastly CDN – Combines cloud hosting with fast content delivery for global reach.
- Automatic Asset Compression – Minimizes file sizes for faster loading without quality loss.
- Built-in Caching & SSR – Enhances speed with server-side rendering and smart caching.
- Lazy Loading – Loads only visible content first, speeding up the user experience.
- Clean, Semantic Code Output – Ensures lean HTML/CSS for better load performance and SEO.
WordPress Performance
WordPress performance is highly dependent on your hosting provider, chosen theme, and plugin setup. While the core platform is lightweight, performance can vary dramatically based on how the site is built and maintained.
Using a fast and optimized hosting service (like SiteGround, Cloudways, or Kinsta) is critical to ensure short load times.
This makes WordPress ideal for users who need full control over performance but are comfortable with optimization tools and hosting configurations.
Key WordPress Performance Features:
- Plugin-Based Optimization – Use tools like WP Rocket and Autoptimize for caching and speed improvements.
- Hosting Flexibility – Choose from top-tier hosts to control speed, uptime, and scalability.
- CDN Integration – Connect services like Cloudflare or Bunny.net for global content delivery.
- Image Optimization Tools – Plugins like Smush or ShortPixel compress images without quality loss.
- Granular Performance Tuning – Customize themes, code, and server behavior for tailored speed gains.
9. Wix vs Webflow vs WordPress: Customer Support
Wix Customer Support
Wix provides a well-rounded customer support system that caters to beginners, small businesses, and creative professionals alike. Its support experience is designed to be accessible, fast, and easy to navigate, even for non-technical users.
The platform offers a comprehensive Help Center filled with guides, tutorials, and video walkthroughs on everything from design to SEO.
This combination of self-service resources and real-time support makes Wix ideal for those who want quick assistance without managing technical infrastructure.
Key Wix Support Features:
- 24/7 Premium Support – Live chat and email access for paid plan users around the clock.
- Extensive Help Center – Searchable documentation, videos, and how-to articles for all features.
- In-Editor Assistance – Instant tips, links, and walkthroughs directly inside the site builder.
- Wix Community Forum – Peer-to-peer discussions, tips, and troubleshooting advice.
- Priority Support (VIP Plans) – Faster response times and elevated help for top-tier users.
Webflow Customer Support
Webflow delivers a streamlined customer support system geared toward designers, developers, and creative professionals. While it leans heavily on self-service resources, its curated support ecosystem helps users solve both technical and creative challenges efficiently.
At the core is Webflow’s detailed University, featuring hundreds of tutorials, videos, and step-by-step guides on everything from layout creation to CMS integration.
Although there is no live chat or phone support, Webflow’s education-first approach empowers users to build confidently with deep knowledge at their fingertips.
Key Webflow Support Features:
- Webflow University – A vast library of video lessons and guides on every platform feature.
- Email-Based Support – Submit tickets and get expert help Monday through Friday during business hours.
- Priority Support (Paid Plans) – Faster response times for users on higher-tier hosting plans.
- Community Forums & Slack Groups – Collaborate with other users, ask questions, and share tips.
- Interactive Workshops – Live sessions hosted by Webflow experts for advanced training.
WordPress Customer Support
WordPress offers a unique support experience thanks to its open-source nature and massive global community. Unlike all-in-one platforms, WordPress itself does not provide centralized support – but users can access help through various channels depending on how their site is hosted and set up.
Most support comes from community forums, developer blogs, and detailed documentation on WordPress.org.
While support quality varies based on your tools and providers, WordPress offers unmatched flexibility in finding help tailored to your specific setup.
Key WordPress Support Features:
- Community Support Forums – Active user base and moderators providing help and solutions.
- Hosting-Based Support – Managed hosts offer 24/7 expert support via live chat and ticketing.
- Plugin & Theme Developer Help – Premium products often come with dedicated assistance.
- Third-Party Agencies & Freelancers – Access to specialists for troubleshooting, updates, or custom work.
- Extensive Online Resources – Thousands of tutorials, courses, and walkthroughs across blogs and YouTube.
10. Wix vs Webflow vs WordPress: Comparison Table
| Contents | Wix | Webflow | WordPress |
| Free Plan | ✔ | ✔ | ✔ |
| Monthly Billed Starting Price | $24 | $18 | $4 |
| Annual Billed Starting Price | $17 | $14 | $3.33 |
| Templates | 800+ ready-made, drag-and-drop designs | Fully customizable, responsive templates | Fully customizable, responsive templates |
| Features | Beginners, creatives, and small businesses | Visual CMS, animations, eCommerce | Plugin-powered: SEO, eCommerce, memberships |
| Security | SSL, DDoS protection, auto updates | AWS hosting, SSL, access control | Varies – needs plugins and secure hosting |
| Performance | CDN, caching, and image optimization | Fast CDN, clean code, SSR | Depends on host and setup |
| Best For | Designers, agencies, and visual control seekers | Depends on the host and setup | Developers, flexible long-term sites |
| Built-in tools for SEO, blog, store, and booking | Live chat (paid), help center, community | Email tickets, Webflow University, forum | Forums, hosting help, plugin/theme providers |
Conclusion
In 2025, selecting the right website builder depends heavily on your experience level, creative needs, and how much control you want over your site.
- For those looking for an intuitive, no-fuss solution, Wix is a smart choice. It’s tailored for beginners, freelancers, and small business owners who want to get online quickly using built-in features and drag-and-drop tools.
- When creative precision and flexibility are the priority, Webflow stands out. It’s built for designers and agencies that want advanced layout control, CMS integration, and high-performance output, without sacrificing design quality.
- If your goal is to build something truly custom, WordPress gives you unmatched versatility. Backed by thousands of plugins and themes, it’s ideal for experienced users, developers, or content-heavy sites that require deep customization.
Final Thoughts:
- Wix is best for launching quickly with minimal effort and built-in tools.
- Webflow suits those who need control, animations, and performance together.
- WordPress works great if you need total freedom and plan to scale long term.
“Not sure which builder fits your vision? We’ve tested them all.
Schedule your free consultation and launch with the right tool in 2025.“
VictorFlow – Webflow Premium Partner
FAQ
1. Which website builder is best for beginners?
Wix is the most beginner-friendly option. Its drag-and-drop editor, pre-designed templates, and built-in tools make launching a site fast and simple.
2. Can I switch platforms later if I change my mind?
While possible, migrating between platforms like Wix, Webflow, and WordPress can be complex. Each has a unique structure, so moving content may require manual effort or third-party tools.
3. Which builder is best for SEO in 2025?
Webflow and WordPress offer the most SEO flexibility. Both platforms allow advanced optimization tools, custom metadata, and structured content for better search rankings.
4. Do all three support eCommerce features?
Yes, but with differences. Wix has built-in eCommerce features for smaller stores, Webflow offers visually rich product design tools, and WordPress (via WooCommerce) supports the most scalable and customizable online store setups.
5. What about security and updates?
Wix and Webflow handle security, backups, and updates for you. In contrast, WordPress requires manual plugin/theme updates and relies on hosting providers or plugins for security.
6. Which platform is the most customizable?
WordPress wins on customization. From themes and plugins to full-code access, it offers unmatched flexibility, ideal for developers or advanced users.
